New Balance is a shoe brand that was founded in Boston, USA in 1906.
We started out by manufacturing corrective shoes and insoles, and have been pursuing ergonomic fit ever since.
While highly regarded as a running shoe, it continues to be loved worldwide as a lifestyle sneaker.
From high-performance models represented by the "1000 series" and "990 series" to daily models using classic canvas and suede, the brand offers a wide range of products. With its combination of comfort and design, it has established an unshakeable position in both sports and fashion as a universal presence.